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Tali's Bookshelf
The Marketer Review: Internet Marketing Reviews that Bring You the Valuable Tips Without the Long Sales Pitch

Guy Kawasaki’s How to Drive Your Competition Crazy - Myths and Legends of the Marketing Business

28/05/08 10:00

I’m a bit late in reading How to Drive Your Competition Crazy, but that doesn’t mean this book is in any way out of date. What was true in marketing in 1995 is still true today. As we all know, some things don’t change, the most prominent of those is our nature.

Guy Kawasaki doesn’t really need an introduction, but for those of you who haven't heard of him just check out his site, he doesn’t hide much. I will say he’s a businessman, an entrepreneur and an inspiring speaker.

Don’t Judge a Book by Its Cover



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Mark Joyner’s Mind Control Marketing - Fascinating, but Do You NEED it?

07/05/08 10:00

What can we- internet marketers- learn from psychology, sociology, physics, military tactics, sports plays and politics? Mark Joyner believes that we con learn to control the minds of others.

I had recently ordered a tall stack of marketing books from Better World Books. Seeing as my stack had a few Mark Joyner books in it, and I am very curious as to this man’s success (in a good way! Foot in mouth ), I added Joyner’s Mind Control Marketing online rerelease, as well.



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Michael Port’s Beyond Booked Solid - Planing a Business You’ll Love to Work In

30/04/08 10:00



I’ve been given a marvelous opportunity by Michael Port, who’s dared to ask me to review his second book, Beyond Booked Solid and kindly sent me a manuscript, pre-print (yes this is a first for me- I’m kinda psyched Laugh)

Who’s Michael Port?

Don’t worry, I didn’t know either. Apparently the reason for that is because I don’t read The Wall Street Journal. (I know, I know... Spank me later Winking ) Truth be told, try as I might, I couldn’t find any bad reviews of Port’s books or services. You can check him out for yourself at his site and his YouTube channel and just for fun, take a look at his acting rap sheet, too. The Short version of it is that Michael Port is a business teacher (‘cause the word guru has been tortured to death and needs some time to heal Angry ), a speaker and author and a bit of a philosopher. As is evident in his writing, which is profound, yet applicable.

Profound, yet Applicable

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