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Aug 2007
The Marketer Review: Internet Marketing Reviews that Bring You the Valuable Tips Without the Long Sales Pitch | Sep 2007 | Jul 2007

The Venetian Macao - Where SEO Meets Snubbing

29/08/07 09:31 Filed in: 3 Star Reviews | SEO | Copywriting | Online Presence

One of the biggest commercial projects in history make an internet presence?

The Venetian Macau

Getting PR for the cash-flow enabled 101

Let’s digress away from internet based business, for a minute, and look at one of the biggest buildings in the world

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How to Independently Learn Internet Marketing

22/08/07 22:00 Filed in: 5 Star Reviews | Education | Tips and Tricks

Be on the front pages of Google. Be the talk of the forums Have the word about your business spread virally.

Lately I feel there’s this strange myth going around, that the only way to make money over the web is by going into the information product niche. This is complete shit.

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Internet Marketing With Blog- a Resource Guide

15/08/07 10:00 Filed in: 5 Star Reviews | Blogging | Building a Business | Marketing Stratagies

Why use a blog to market your online business? Because you have to!

Why a Blog?

Any veteran on-line marketer will tell you that you are not selling a product; you are offering a solution to a problem. Does this sound like a sales pitch? Maybe it's what the internet marketer is pitching to himself, to feel better about what he does. From where I'm standing, there is nothing morally wrong with that. The internet has long adopted a you-scratch-my-back-I-scratch-yours attitude. In other words: Community.

The truth is, even if you're not considering using a blog for your marketing, you probably have no choice.

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Mike Filsaime's Butterfly Marketing Effect

08/08/07 10:00 Filed in: 4 Star Reviews | Building a Business | Affiliate Marketing | Testing | Joint Ventures

Mike Filsaime's 14 tips on launching a commercial website.

If you take a look at my Manifesto, you will find my theses that in order to become a successful online marketer, there is no need to pay for information products. This entry forthrightly strengthens my point


Just another long-copy sales letter

After examining Mike Filsaime's currant high-profile information product, The 7 figure code, I stumbled upon his 2006 product, Butterfly Marketing. The well branded name caught my stereotypically female sensibilities, and I wanted to check out this “pretty”, “delicate” product. Clicking on the link, I realized how duped I had been, for there was nothing pretty or delicate about it.

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How to Apologize to a Customer

01/08/07 10:00 Filed in: 0 Star Reviews | Apologizing | Copywriting | Self Branding

"When do you say, "sorry"? Whenever your client wants you to, that's when!" *

The two approaches to apologizing

In this entry, I will be exploring two approaches to apologizing to your customer. These approaches are based on two very different business models:
  1. The personal approach. (adopted by online marketers)
  2. The professional approach. (adopted by big corporations)

The personal approach

I will demonstrate the personal approach, using an apology letter from John Reese.

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